{"id":2201,"date":"2025-07-09T10:00:53","date_gmt":"2025-07-09T08:00:53","guid":{"rendered":"https:\/\/geocom.one\/?p=2201"},"modified":"2025-12-09T11:50:44","modified_gmt":"2025-12-09T10:50:44","slug":"case-studies-lead-generation-in-digital-health-spanish-market","status":"publish","type":"post","link":"https:\/\/geocom.one\/en\/case-studies-lead-generation-in-digital-health-spanish-market\/","title":{"rendered":"Lead generation in digital healthcare: how we generated qualified leads for a global medical technology leader in the Spanish hospital market"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row row_height_percent=&#8221;46&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;3&#8243; top_padding=&#8221;5&#8243; bottom_padding=&#8221;2&#8243; back_color=&#8221;color-wayh&#8221; back_image=&#8221;1765&#8243; parallax=&#8221;yes&#8221; kburns=&#8221;yes&#8221; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; content_parallax=&#8221;0&#8243; uncode_shortcode_id=&#8221;198423&#8243; back_color_type=&#8221;uncode-palette&#8221;][vc_column column_width_percent=&#8221;100&#8243; position_vertical=&#8221;middle&#8221; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;4&#8243; style=&#8221;dark&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243; uncode_shortcode_id=&#8221;145710&#8243; mobile_height=&#8221;200px&#8221;][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;3&#8243; top_padding=&#8221;0&#8243; bottom_padding=&#8221;3&#8243; back_image=&#8221;131&#8243; overlay_alpha=&#8221;50&#8243; equal_height=&#8221;yes&#8221; gutter_size=&#8221;4&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; content_parallax=&#8221;0&#8243; uncode_shortcode_id=&#8221;122544&#8243;][vc_column column_width_use_pixel=&#8221;yes&#8221; position_vertical=&#8221;middle&#8221; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;2&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243; column_width_pixel=&#8221;900&#8243;][vc_empty_space empty_h=&#8221;2&#8243;][vc_custom_heading text_color=&#8221;color-187092&#8243; heading_semantic=&#8221;h3&#8243; text_size=&#8221;fontsize-202328&#8243; text_weight=&#8221;700&#8243; css_animation=&#8221;zoom-in&#8221; animation_speed=&#8221;200&#8243; uncode_shortcode_id=&#8221;133648&#8243; text_color_type=&#8221;uncode-palette&#8221;]Lead Generation in Digital Healthcare[\/vc_custom_heading][vc_custom_heading text_color=&#8221;color-127241&#8243; text_size=&#8221;fontsize-215275&#8243; text_weight=&#8221;400&#8243; mobile_visibility=&#8221;yes&#8221; uncode_shortcode_id=&#8221;164599&#8243; text_color_type=&#8221;uncode-palette&#8221;]How we generated qualified leads for a global medical technology leader in the Spanish hospital market[\/vc_custom_heading][vc_custom_heading text_color=&#8221;color-127241&#8243; text_size=&#8221;custom&#8221; text_weight=&#8221;400&#8243; desktop_visibility=&#8221;yes&#8221; medium_visibility=&#8221;yes&#8221; uncode_shortcode_id=&#8221;153503&#8243; text_color_type=&#8221;uncode-palette&#8221; heading_custom_size=&#8221;22px&#8221;]How we generated qualified leads for a global medical technology leader in the Spanish hospital market[\/vc_custom_heading][vc_column_text text_lead=&#8221;yes&#8221; text_color=&#8221;color-prif&#8221; uncode_shortcode_id=&#8221;194495&#8243; text_color_type=&#8221;uncode-palette&#8221;]A multinational leader in medical technology chose to expand its commercial presence in the Spanish market, with a particular focus on the public hospital sector. The company specializes in solutions for the <strong>digitalization, traceability, and automation of healthcare processes<\/strong> and aimed to launch a lead generation campaign to identify new strategic contacts and generate interest in its technological solutions.[\/vc_column_text][\/vc_column][\/vc_row][vc_row unlock_row_content=&#8221;yes&#8221; row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;0&#8243; top_padding=&#8221;0&#8243; bottom_padding=&#8221;0&#8243; back_color=&#8221;color-xsdn&#8221; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;0&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; content_parallax=&#8221;0&#8243; uncode_shortcode_id=&#8221;334485&#8243; back_color_type=&#8221;uncode-palette&#8221;][vc_column column_width_percent=&#8221;100&#8243; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;3&#8243; style=&#8221;dark&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243; uncode_shortcode_id=&#8221;504915&#8243;][vc_row_inner row_inner_height_percent=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; equal_height=&#8221;yes&#8221; gutter_size=&#8221;0&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; limit_content=&#8221;&#8221;][vc_column_inner column_width_percent=&#8221;100&#8243; gutter_size=&#8221;2&#8243; override_padding=&#8221;yes&#8221; column_padding=&#8221;4&#8243; style=&#8221;dark&#8221; back_color=&#8221;color-153086&#8243; overlay_alpha=&#8221;0&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; css_animation=&#8221;alpha-anim&#8221; animation_speed=&#8221;1000&#8243; width=&#8221;1\/4&#8243; uncode_shortcode_id=&#8221;187410&#8243; back_color_type=&#8221;uncode-palette&#8221;][vc_custom_heading heading_semantic=&#8221;h6&#8243; uncode_shortcode_id=&#8221;647144&#8243;]<strong>\ud83c\udfaf<\/strong>[\/vc_custom_heading][vc_custom_heading separator=&#8221;yes&#8221; sub_lead=&#8221;yes&#8221; sub_reduced=&#8221;yes&#8221; css_animation=&#8221;zoom-in&#8221; subheading=&#8221;\u2022 Generate <b>new qualified contacts<\/b> within public hospitals and ICT departments in Spain<\/p>\n<p>\u2022 Promote interest in digital solutions for <b>traceability, security, and automation<\/b><\/p>\n<p>\u2022 Identify key decision-makers and build a <b>profiled database<\/b> for future commercial activities<\/p>\n<p>\u2022 <b>Support the sales network<\/b> with contacts already engaged via email, phone, and LinkedIn&#8221; uncode_shortcode_id=&#8221;842796&#8243; text_color_type=&#8221;uncode-palette&#8221; text_color_solid=&#8221;#ff0000&#8243;]Objectives[\/vc_custom_heading][vc_empty_space empty_h=&#8221;3&#8243; medium_visibility=&#8221;yes&#8221; mobile_visibility=&#8221;yes&#8221;][\/vc_column_inner][vc_column_inner column_width_percent=&#8221;100&#8243; gutter_size=&#8221;2&#8243; override_padding=&#8221;yes&#8221; column_padding=&#8221;4&#8243; style=&#8221;dark&#8221; back_color=&#8221;color-127241&#8243; overlay_color=&#8221;color-jevc&#8221; overlay_alpha=&#8221;0&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; css_animation=&#8221;alpha-anim&#8221; animation_speed=&#8221;1000&#8243; animation_delay=&#8221;200&#8243; width=&#8221;1\/4&#8243; uncode_shortcode_id=&#8221;301754&#8243; overlay_color_type=&#8221;uncode-palette&#8221; back_color_type=&#8221;uncode-palette&#8221;][vc_custom_heading text_color=&#8221;color-xsdn&#8221; heading_semantic=&#8221;h6&#8243; uncode_shortcode_id=&#8221;166828&#8243; text_color_type=&#8221;uncode-palette&#8221;]<strong>\u2699\ufe0f<\/strong>[\/vc_custom_heading][vc_custom_heading text_color=&#8221;color-xsdn&#8221; separator=&#8221;yes&#8221; sub_lead=&#8221;yes&#8221; sub_reduced=&#8221;yes&#8221; subheading=&#8221;\u2022 Creation of a <b>customized marketing database<\/b>: hospitals, ICT departments, regional healthcare authorities<\/p>\n<p>\u2022 Preparation of <b>personalized email and phone scripts<\/b><\/p>\n<p>\u2022 <b>LinkedIn campaign<\/b> with surveys and targeted messages<\/p>\n<p>\u2022 <b>Active contact management<\/b>: calls, sending materials, follow-ups, and profiling<\/p>\n<p>\u2022 Training of a <b>native Spanish-speaking operator<\/b><\/p>\n<p>\u2022 <b>Weekly reporting<\/b> and sharing of the final qualified database&#8221; uncode_shortcode_id=&#8221;180321&#8243; text_color_type=&#8221;uncode-palette&#8221; text_color_solid=&#8221;#ff0000&#8243;]Activities[\/vc_custom_heading][vc_empty_space empty_h=&#8221;3&#8243; medium_visibility=&#8221;yes&#8221; mobile_visibility=&#8221;yes&#8221;][\/vc_column_inner][vc_column_inner column_width_percent=&#8221;100&#8243; gutter_size=&#8221;2&#8243; override_padding=&#8221;yes&#8221; column_padding=&#8221;4&#8243; style=&#8221;dark&#8221; back_color=&#8221;color-153086&#8243; overlay_color=&#8221;color-jevc&#8221; overlay_alpha=&#8221;4&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; css_animation=&#8221;alpha-anim&#8221; animation_speed=&#8221;1000&#8243; animation_delay=&#8221;400&#8243; width=&#8221;1\/4&#8243; uncode_shortcode_id=&#8221;944289&#8243; overlay_color_type=&#8221;uncode-palette&#8221; back_color_type=&#8221;uncode-palette&#8221;][vc_custom_heading heading_semantic=&#8221;h6&#8243; uncode_shortcode_id=&#8221;633943&#8243;]<strong>\ud83d\udcca<\/strong>[\/vc_custom_heading][vc_custom_heading text_weight=&#8221;500&#8243; separator=&#8221;yes&#8221; sub_lead=&#8221;yes&#8221; sub_reduced=&#8221;yes&#8221; subheading=&#8221;\u2022 Profiling of numerous <b>hospitals and ICT departments<\/b><\/p>\n<p>\u2022 Identification of key contacts and areas with active interest in <b>digital healthcare solutions<\/b><\/p>\n<p>\u2022 Tracking of contacts, outcomes, and responses for <b>follow-up analysis<\/b>&#8221; uncode_shortcode_id=&#8221;122517&#8243; text_color_type=&#8221;uncode-palette&#8221; text_color_solid=&#8221;#ff0000&#8243;]Results[\/vc_custom_heading][vc_empty_space empty_h=&#8221;3&#8243; medium_visibility=&#8221;yes&#8221; mobile_visibility=&#8221;yes&#8221;][\/vc_column_inner][vc_column_inner column_width_percent=&#8221;100&#8243; gutter_size=&#8221;2&#8243; override_padding=&#8221;yes&#8221; column_padding=&#8221;4&#8243; style=&#8221;dark&#8221; back_color=&#8221;color-127241&#8243; overlay_color=&#8221;color-jevc&#8221; overlay_alpha=&#8221;7&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/4&#8243; uncode_shortcode_id=&#8221;175289&#8243; back_color_type=&#8221;uncode-palette&#8221; overlay_color_type=&#8221;uncode-palette&#8221;][vc_custom_heading text_color=&#8221;color-xsdn&#8221; heading_semantic=&#8221;h6&#8243; uncode_shortcode_id=&#8221;697029&#8243; text_color_type=&#8221;uncode-palette&#8221;]<strong>\ud83e\udde0<\/strong>[\/vc_custom_heading][vc_custom_heading text_color=&#8221;color-xsdn&#8221; separator=&#8221;yes&#8221; sub_lead=&#8221;yes&#8221; sub_reduced=&#8221;yes&#8221; subheading=&#8221;\u2022 Structured mapping of the <b>Spanish public healthcare sector<\/b><\/p>\n<p>\u2022 <b>Database ready<\/b> for follow-up and future campaigns<\/p>\n<p>\u2022 <b>Contacts already engaged<\/b> and ready for subsequent commercial activities&#8221; uncode_shortcode_id=&#8221;652810&#8243; text_color_type=&#8221;uncode-palette&#8221; text_color_solid=&#8221;#ff0000&#8243;]Value[\/vc_custom_heading][vc_empty_space empty_h=&#8221;3&#8243; medium_visibility=&#8221;yes&#8221; mobile_visibility=&#8221;yes&#8221;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;0&#8243; top_padding=&#8221;3&#8243; bottom_padding=&#8221;3&#8243; back_image=&#8221;131&#8243; overlay_alpha=&#8221;50&#8243; equal_height=&#8221;yes&#8221; gutter_size=&#8221;4&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; content_parallax=&#8221;0&#8243; uncode_shortcode_id=&#8221;342575&#8243;][vc_column column_width_use_pixel=&#8221;yes&#8221; position_vertical=&#8221;middle&#8221; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;2&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243; column_width_pixel=&#8221;900&#8243;][vc_custom_heading text_color=&#8221;color-187092&#8243; heading_semantic=&#8221;h3&#8243; text_size=&#8221;fontsize-202328&#8243; text_weight=&#8221;700&#8243; css_animation=&#8221;zoom-in&#8221; animation_speed=&#8221;200&#8243; uncode_shortcode_id=&#8221;207003&#8243; text_color_type=&#8221;uncode-palette&#8221;]Do you want to promote your healthcare solutions in Spain or other European markets?[\/vc_custom_heading][vc_custom_heading text_color=&#8221;color-127241&#8243; text_size=&#8221;fontsize-136625&#8243; text_weight=&#8221;400&#8243; uncode_shortcode_id=&#8221;943828&#8243; text_color_type=&#8221;uncode-palette&#8221;]Trust Geocom One for a targeted, measurable <strong>multichannel strategy<\/strong> built around your audience[\/vc_custom_heading][vc_empty_space][vc_button button_color=&#8221;color-127241&#8243; size=&#8221;btn-xl&#8221; wide=&#8221;yes&#8221; text_skin=&#8221;yes&#8221; custom_typo=&#8221;yes&#8221; font_family=&#8221;font-555555&#8243; font_weight=&#8221;100&#8243; border_width=&#8221;0&#8243; link=&#8221;url:https%3A%2F%2Fgeocom.one%2Fen%2Fcontacts%2F|title:Contatti&#8221; button_color_type=&#8221;uncode-palette&#8221; uncode_shortcode_id=&#8221;183011&#8243;]Contact us now &gt;[\/vc_button][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row row_height_percent=&#8221;46&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;3&#8243; top_padding=&#8221;5&#8243; bottom_padding=&#8221;2&#8243; back_color=&#8221;color-wayh&#8221; back_image=&#8221;1765&#8243; parallax=&#8221;yes&#8221; kburns=&#8221;yes&#8221; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; content_parallax=&#8221;0&#8243; uncode_shortcode_id=&#8221;198423&#8243; 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